Press · Media kit
Take the brand. Run the story.
Aperture mark, lockups, knockout tiles, founder portrait, color palette, type stack. Boilerplate short + long. Press contact at the bottom. Everything below is licensed for editorial use; just credit Sussur.
Boilerplate
Use the short for headlines, the long for features.
Short · 3 sentences
Sussur is real-time AI coaching for sales calls, on macOS. Voss-grade objection handling, Cialdini-grade influence cues, and a 6-signal rapport gauge read from the transcript. Capture and speech-to-text run on the device; audio and video never leave the user's Mac.
Long · 1 paragraph
Sussur is a sales coaching app for macOS, built by David Marin. It helps founders and salespeople prepare a playbook, read suggestions during a call, and review the conversation afterwards. Speech-to-text runs on the Mac. Transcript text and relevant context are sent to an AI provider for coaching and reports, using managed access included with the user account. The app is available for Apple Silicon Macs from sussur.ai/download.
Brand assets
Aperture mark, lockups, knockout tiles, founder portrait.
Aperture mark · light
SVG
DownloadAperture mark · dark
SVG
DownloadAperture mark · master (currentColor)
SVG
DownloadFull lockup · light
SVG
DownloadFull lockup · dark
SVG
DownloadWordmark only · light
SVG
DownloadWordmark only · dark
SVG
DownloadKnockout tile · light
SVG
DownloadKnockout tile · dark
SVG
DownloadMark only · light
SVG
DownloadMark only · dark
SVG
DownloadFounder portrait
PNG
Download
Color palette · Concrete & Coral
Two corals, two grounds, one accent at a time.
Chalk
#F0EFEC
Primary background · light
Concrete
#1A1A1C
Primary text · light · primary background · dark
Coral Deep
#C24A3D
Primary accent · light backgrounds only
Coral
#FF7A6B
Primary accent · dark backgrounds only
Aggregate
#6B6A65
Muted text · captions · mono labels
Typography
Three families, one voice.
Source Serif 4
Wordmark · editorial display · italic 400 is the brand workhorse
Catch the moment the deal turns.
Plus Jakarta Sans
UI · body · navigation · 400 default · 500 emphasis · 600 cards
Catch the hesitation. Cite the source.
JetBrains Mono
Data · code · timestamps · labels · confidence scores
REAL-TIME COACHING · macOS · ON-DEVICE
Founder bio
David Marin, Founder.
Serial founder. Two Y Combinator interviews (Avo S21, #2 Product Hunt; Basetool W22) with brother Adrian Marin. Waydev (YC W21) as early engineer. Amdocs on Vodafone. Deloitte Digital. BSc Computer Science from the University of Twente (2019), Best Thesis in the Data Science track. Co-author of “Effectiveness of neural language models for word prediction of textual mammography reports” (Marin, Mocanu, Seifert), IEEE Xplore 2020. Ironman finisher. Building Sussur full-time since 17 March 2026.
Photo · /founder.png · 756×756 · 441 KB · light-ring lockup
Press contact
For media inquiries: press@sussur.ai
Founder direct: david@basetool.ai · LinkedIn: marinmihaidavid · X: @mihaimdm